
Annabel John 🇬🇧
CEO
Was once a human, now an A.I. robot she's the blueprint everyone aspires to be, but let’s be honest. She's already operating in 2030. She didn’t just write the playbook, she invented the whole league, solving tomorrow’s problems six years ahead of schedule. Already a Forbes featured founder who sold out a 120-piece modest fashion collection in a week. Trying to catch up with her videos, her ideas? You’ll need an army, a PhD in hustle, and a miracle and let’s face it, you’ll never get all three.

Emir Yasar 🇹🇷
Supply Chain & Videographer
He can track anything, anywhere, anytime. With a 4.0 GPA and Turkish connections so deep he could probably reroute the Bosphorus, keeps our supply chain running smoother than your favorite online shopping cart. Emir’s the guy who gets things done. Not in days, weeks, or months, but in minutes. With his family owning some of Istanbul’s most prestigious wholesalers, Emir can have the cameras rolling with any vendor we want in less than 10 minutes. That’s the NBG way: fast, connected, and always ahead of the game.

Olivia De Verteuil 🇺🇸
Finance Manager
Harvard alum, finance legend, and the only woman who can make Wall Street bankers sweat with just a spreadsheet. She’s worked with the biggest banks across the USA, Hong Kong, and Paris, spotting failing businesses faster than their CEOs can book a crisis meeting. With eyes always on the ball and a finance perfectionist’s precision, she turns complex numbers into clear strategies never missing a beat. She also invests in the companies of tomorrow. Now that’s a true Girlboss.

Daria Spirova 🇷🇺
Marketing Genius
The marketing expert who turns brands into money-making machines and makes it look effortless she’s the mastermind behind marketing our CEO as the undisputed queen of wholesale Turkey . With brand strategies scheduled a full year in advance, it’s no wonder NBG is hitting numbers without even trying because quality always wins over quantity . She’s the one who keeps our founder polished and the storytelling sharp enough to slice through the noise like a pro. NBG wins with organic love, evergreen content, and real relatability While others burn through cash, we spent $0.00 on ads last year and gained over 50K importers... drops mic.

Alaa Shalaan 🇸🇾
Vendor Manager
The Vendor Onboarding Expert and honestly, the sweetest powerhouse you’ll ever meet. She makes paperwork feel like a warm hug and turns chaos into calm. Scouting new suppliers and effortlessly adding gems to our database like it’s a stroll in the park. Whilst other platforms chase low-grade synthetic fast fashion, she’s laser-focused on high-quality items that keep your boutique rolling in profits.. We even call her our co-founder because she helped build this company into the powerhouse it is today. Our vendor database is so good, B2B platforms buy it, now thats hilarious.

Mehmet Tuncer 🇹🇷
Customer Support
Our Customer Support Manager and first point of contact who still doesn’t get why people need to show their face online (you’ll probably see a fox instead). But behind the scenes? He’s the one keeping everything running smoother than silk. Previously owning his own wholesale store in the heart of Osmanbey, Mehmet lives and breathes Turkish textiles. He’s the team member who knows the fabric game inside out and genuinely loves helping others. If you’ve ever reached out to us, chances are, you’ve already met him. Will he ever show his face? Doubtful he even managed to hide in our TV commercial.